Lauren Group ("Lauren Group," "we," "us," or "our") respects your privacy and is committed to protecting the personal data of everyone who visits laurengroup.ai or interacts with us as a customer, partner, or prospect. This Privacy Policy explains what information we collect, how we use it, and the choices and rights available to you.

This Policy does not cover the personal data of Lauren Group's job applicants, employees, or contractors, which is addressed in a separate internal HR privacy notice.

This policy is designed to align with applicable data protection laws across the regions in which we operate and serve customers, including India's Digital Personal Data Protection Act (DPDP Act), the UAE Personal Data Protection Law (PDPL), and applicable U.S. state privacy laws.

1. Information We Collect

We collect information in the following ways:

Information you provide directly

• Contact and lead forms (name, email address, phone number, company name, job title, and any message content you submit)
• Newsletter or content download sign-ups
• Direct correspondence with our sales, marketing, or support teams
• LinkedIn Native Lead Gen Forms - When you submit an inquiry through a Lead Gen Form on one of our LinkedIn ads, LinkedIn shares with us the information you provide, which may be pre-filled from your LinkedIn profile (potentially including name, email address, phone number, job title, company name, and company size), based on the consent you give to LinkedIn.

Information collected automatically

• Analytics data, such as pages visited, time on site, device and browser type, approximate location, and referral source
• Cookies and similar tracking technologies used for site functionality and performance measurement

Information from marketing and advertising platforms

• Data collected via advertising pixels and tags (including LinkedIn Insight Tag and Google Ads/Analytics) to measure campaign performance and deliver relevant advertising
• This may include interactions with our ads, conversion events, and audience matching data provided by these platforms

We do not knowingly collect more information than is necessary to operate our website, respond to inquiries, and run our marketing programs.

2. How We Use Your Information

We use the information we collect to:

• Respond to inquiries submitted through our contact and lead forms
• Provide information about our services, case studies, and partnerships
• Understand how visitors use our website so we can improve content and user experience
• Measure and optimize the performance of our advertising campaigns
• Communicate with prospects and customers about relevant offerings,
• Meet legal, regulatory, and contractual obligations
• Where required to applicable law, we process your personal data on the basis of your consent, our legitimate interests in operating and promoting our business or as necessary to comply with a legal obligation, as further described in this Policy.

Legal Basis for Processing

We process personal data collected through this website and our marketing activities on the following bases, as applicable: (a) your consent, particularly for marketing communications, non-essential cookies, and data submitted through LinkedIn Lead Gen Forms; (b) our legitimate business interest in operating this website, understanding site usage, and responding to business inquiries, balanced against your rights; and (c) compliance with our legal obligations. You may withdraw consent at any time as described in Section 7 (“Your Rights”) without affecting the lawfulness of processing carried out before withdrawal.

3. Cookies and Tracking Technologies

Our website uses cookies and similar technologies for:

• Essential functionality — enabling core site features
• Analytics — understanding site traffic and usage patterns
• Advertising — measuring and optimizing campaigns run through platforms such as LinkedIn Ads and Google Ads

You can control or disable cookies through your browser settings. Disabling certain cookies may affect site functionality. Where required by applicable law (for example, for visitors in the European Economic Area or the United Kingdom), we obtain your opt-in consent before setting non-essential analytics or advertising cookies, through a cookie consent banner.

4. How We Share Information

We do not sell your personal data.

Under some U.S. state privacy laws (such as the California Consumer Privacy Act, as amended), sharing personal data with advertising platforms like LinkedIn and Google for interest-based advertising purposes may be considered a "sale" or "sharing" of personal data even though no money changes hands. To the extent applicable, you may opt out of this sharing by [contact method / cookie preference center / "Do Not Sell or Share My Personal Information" link.

We share information only with the third-party analytics and advertising platforms used to operate and measure our website and marketing campaigns (such as Google and LinkedIn), strictly for the purposes described in this policy. We do not share your information with any other third parties for their independent use.

.For purposes of the DPDP Act, Lauren Group acts as the Data Fiduciary for personal data collected through this website and our marketing activities, and remains responsible for ensuring appropriate safeguards are applied by the service providers described in this Section, who act on our behalf as Data Processors. Where a platform such as LinkedIn or Google independently determines the purposes of processing your data (for example, for its own advertising network or profile-building purposes), that platform acts as an independent data fiduciary/controller for that processing, and its own privacy policy governs that use.

These platforms may process data outside your home country, including in the United States, as part of their standard global infrastructure.

5. International Data Transfers

Lauren Group operates across India, the UAE, and the United States. As a result, information collected through our website or business interactions may be processed or stored in a country other than the one in which you are located. Where this occurs, Lauren Group remains responsible for ensuring the transfer is lawful, we rely on the standard contractual data protection safeguards provided by our analytics and advertising partners, who are contractually and operationally responsible for appropriate data protection measures.

6. Data Retention

We retain personal data only for as long as necessary to fulfill the purposes described in this policy, including responding to your inquiry, maintaining business records, and complying with legal obligations. Retention periods may vary depending on the nature of the interaction and applicable legal requirements in each jurisdiction.

Security

We implement reasonable technical and organizational security measures designed to protect personal data against unauthorized access, disclosure, alteration, or destruction. No method of transmission or storage is completely secure, and we cannot guarantee absolute security.

Data Breach Notification

If we become aware of a personal data breach that is likely to affect your rights, we will notify the Data Protection Board of India and/or other affected individuals and regulators, as required by applicable law.

7. Your Rights

Depending on your location, you may have rights to:

• Access the personal data we hold about you
• Request correction of inaccurate or incomplete data
• Request deletion of your personal data
• Withdraw consent where processing is based on consent
• Object to or restrict certain processing, including for marketing purposes
• Lodge a complaint with your local data protection authority

To exercise any of these rights, please contact us using the details in Section 9.

8. Children's Privacy

Our website and services are intended for business audiences and are not directed at individuals under the age of 18. We do not knowingly collect personal data from children.

9. Grievance Officer / Privacy Contact

In accordance with applicable data protection regulations, including India's DPDP Act, Lauren Group has designated a Grievance Officer to address privacy-related questions, concerns, or requests.

​​Grievance Officer / Data Protection Contact

​Lauren Group Email: hrd@laurengroup.ai ​

We aim to acknowledge and address all privacy requests within a reasonable timeframe within _ days as required by applicable law.

10. Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technologies, or legal requirements. We encourage you to review this page periodically. For material changes, we will post a prominent notice on our website or provide notice as otherwise required by applicable law, together with an updated “Effective Date” at the top of this Policy.

11. Contact Us

If you have questions about this Privacy Policy or how we handle your information, please contact us at:

​​Lauren Group Email: hrd@laurengroup.ai​